Xbox Social Campaigns
Created social media and digital marketing assets for Xbox developer-focused initiatives across multiple channels, supporting content distribution, brand consistency, and community engagement.
Visual Design
Project Overview
Client: Xbox
Industry: Gaming
Platform: Social Media & Digital Marketing
Role: Visual Designer
The Challenge
Maintaining a cohesive visual identity across a high volume of recurring content while supporting evolving brand guidelines and platform-specific requirements. A key focus was helping implement the transition from the previous purple brand system to Xbox’s green visual identity.
My Contributions
Designed reusable templates for social media campaigns and recurring content.
Created visual assets for announcements, articles, and digital communications.
Supported brand evolution and visual consistency across platforms.
Produced assets for LinkedIn, X (Twitter), Bluesky, YouTube, and web communications.
Collaborated with cross-functional teams to adapt content for different audiences and channels.
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